A Positioning statement is an ideal way of giving you focus on exactly what you want your business to achieve, the process of writing it helps you to align your thoughts, more importantly it helps others to understand what the hell you are talking about too.
‘Sell me a pen’ is an article about achieving everything you want by helping others get what they want.
Done well CRM (Contact Relationship Management) systems will help you build relationships with your customers and allow you to focus on your customer's individual needs.
A CRM used effectively will help you capture key data, help you automate systems and increase productivity and collaboration in your organisation.
There are some things that you never get taught in school and you only learn through life and business experience.
The good thing is that some of these skills can be learned and practised.
In this article I have introduced 4 separate skills and provided links for further reading.
You may be selling a product, or just an idea.
Knowing how to sell something to someone is an essential skill in life and business.
Good sales technique makes you more likely to make a sale.
Here is a simple 7 step process to help you close the deal.